MSCHF is a next-generation street art collective. Often described as either “Supreme for the internet” or a “post-modernist pop art brand” with comparisons to Warhol and Banksy, MSCHF creates products and experiences that straddle the line between hypebeast, art, luxury fashion, and social commentary. Each MSCHF drop builds on a “cult-like” following across multiple generations and always achieves mass press attention and virality. There have been over 3,500 press articles published about MSCHF, and MSCHF has trended several times across Twitter and YouTube. After creating THE ONE HUNDRED THOUSAND and ONE MILLION DOLLAR puzzles, MSCHF has set its sights even higher and released THE TWO MILLION DOLLAR PUZZLE!